In a cozy pub corner, ten friends, veterans with over 200 years of combined military service, gathered around a table.
They understood life’s fleeting nature and the importance of seizing memorable moments. They clinked glasses filled with fine whiskey, celebrating their enduring camaraderie and the wisdom they’d gained.
Savour each sip, clink your glass and cherish these moments.
Australian artist Ian Coate began painting artwork for the Australian SASR in the early ’90s.
From the Compound Assault (Oil on Canvas) to the Moment of Contact (Oil on Canvas), his pieces have left a lasting impression. You might even be able to spot a few mates who’ve been immortalised on canvas in the artwork “The Australian SAS Soldier,” which Ian created for the unit’s Jubilee.
So, when we sought an image to capture the essence of Dog Tag Whiskey, it was with hope that we reached out to Ian.
With minimal direction, Ian truly captured it.
You see, while most people perceive Dog Tag as a whiskey business, in fact, what we aim to create are moments that celebrate mateship.
Whether you’ve just returned from an epic operation or you’re gathered around a campfire with close friends, reaching for a bottle of Dog Tag Whiskey is a fitting choice to make a toast.
We’re honoured to feature Ian Coate work on our very first labels and we look forward to hearing about the cherished moments you share with a Dog Tag Whiskey.
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According to the Department of Home Affairs, ‘Australian values based on freedom, respect, fairness and equality of opportunity are central to our community remaining a secure, prosperous and peaceful place to live.’ The national values defining our country are clearly stated: But who protects them? Because freedom, equality and a fair go are not free. They must be paid for.
For 1 SQN, SASR ANZAC Day 2003 was spent in the field of war. The location was Al Asad airbase, western desert Iraq. We had already been in conflict for over a month, all three troops had been operating independently, until we married up to assault and occupy this key tactical airfield west of Baghdad. Our time in the conflict
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